You know you are an MBA student when… 1. You refer to your previous life as ‘my sunk costs’ 2. You know the true value of launching a Vodite 3. You spend your spring break preparing a presentation for your next class on the benefits of social media marketing with MBA student recruitment I am [...]
Last week I wrote a blog that referenced a number of articles, research papers, and online sources that supported the use of social media to successfully market MBA programs to potential students. Well, I recently came across another survey that further supports my previous conclusions. GMAC just published their latest report from MBA.com and their [...]
After spending countless hours researching social media strategies and how one can integrate them into marketing initiatives for academia, I have come to the conclusion that social media is the future and key to any successful higher education marketing plan. But to my surprise, there are still many programs and Universities who aren’t using and [...]
