The Social Media of a Storm
A little bird named twitter told the Chattanooga and Cleveland communities about a devastating storm and how they could rally together to help.
What Google Instant Means To Marketers
Often I read about huge announcements on Mashable that shake digital marketers to the core, but mean nothing to average people. But you know something in web and technology is big when it is announced at 11:51am ET, is instantly all over the twitoverse and blogosphere, and then is a lead story in the evening [...]
3 SEM Lessons Cars4Causes Missed
Display ads can be effective tools for any search engine marketing campaign to drive awareness or sales, but when used improperly, it can backfire with an audience.
Introducing: Monthly Marketing Wiles!
A monthly newsletter highlighting marketing mavens who think out of the box and are social media rock stars!
Which is Your Marketing Alma Mater?
Are you a master of traditional marketing mediums such as print or TV? Or are you a new-age ninja, with major nunchuck skills in the web?
The Four P’s of iPhone App Marketing
The four P’s of the Marketing Mix are used to appeal to your target market and ultimately get them to purchase your product or service. But how can the four P’s be used to market an iPhone App?
